Thursday, July 31, 2014

Top ways to make money online and offline

On this page you’ll find all the best ways to make money in your spare time whilst at university based on our own experience. We’ll keep adding new ways to this page so go ahead and bookmark it. And please do share your own ideas in the comments!

Top ways to make money online and offline

  1. No-risk matched betting

    Hands down the quickest way to make a lot of money (well, without breaking the law). Lots of students have genuinely made £100s from this technique. It’s completely legal, risk free, tax free, and anyone can do it.
    free bets from matched betting
    It works by taking advantage of free bets regularly offered by betting sites (such as PaddyPower.com) through ‘matching’ them at a betting exchange such as Betfair.com. Matched betting eliminates the risk (you are betting both for and against a certain outcome).
    This leaves you being able to squeeze out the free bet, which can be as much as £200! Multiply this by how many betting sites there are and you can quite easily come away with a profit of a few hundred pounds.
    Owen walks you through how to make your first £15 profit (using a real life example) in this gem of a guide to matched betting. If you know of any better way to make £30/hr sitting at home, please let us know!
  2. Online surveys

    Searching on a laptopAn increasingly popular way for students to make money is to fill out online surveys in their spare time. Research companies are always recruiting new members to answer surveys and test new products.
    For a few minutes of form filling, you can make a couple of quid which is paid as cash or in rewards. You can make up to £3 for some surveys!
    A few good ones to try are: Toluna, Pinecone, IPSOS, Vivatic, The OpinionPanel, MySurvey, Valued Opinions, SurveyBods, Global Test Market, Hiving, PanelBase, Harris Poll, iPoll, Opinion Outpost, Mindmover, YouGov, New Vista
    Also sign up for Swagbucks.com which rewards you for surveys as well as simply surfing the web, watching videos and playing games.
    Update: See our new full guide to the best paid online surveys!
  3. Paid for searching the web

    Interested in earning cash for doing what you already do online? This has to be one of the easiest methods of making money online without really any effort or change in your behavior.
    This innovative idea by Qmee.com rewards you for searching in Google, Bing or Yahoo. You just install a simple add-on to your browser and when you conduct a search there may be a few sponsored results alongside your normal search.
    qmee paid search
    Each Qmee result has a cash reward attached – if you are interested in it simply click on it and collect your reward.
    The best thing is there is no minimum to cashout – for instance we just wired 72p to our Paypal account. You also have the option to donate it to charity.
    Sign up now for free and start earning from your own searches! Click here to start.
  4. Social Investment Networks

    The historically hard-to-break world of investing in stock markets and currencies has been cracked wide open. Today there is no need to be a fat cat or fund the yachts of Wolf of Wall Street style stock brokers. You can do it all yourself with the help of free online market trading platforms and less than £50 to invest.
    Having spent many hours researching this new opportunity, I’ve been experimenting with eToro.com which recently featured in the Financial Times and has over 300m users worldwide.
    etoro trading
    So far I’m up 28% on my initial deposit, but of course it can be quite volatile and you can lose money, so don’t throw your life savings into it! Start trading with a small deposit and learn the ropes slowly. If nothing else you’ll learn a great deal about various investments and markets.
    One of the best things on eToro is the CopyTrader feature. This lets you literally see, follow and copy the investments of other top performing traders. There’s also lots of training material and videos to help you out, and it’s free to create an account and use.
  5. Mobile phone recycling

    Sell My MobileSee how much you can get for your old mobile phone using our in-house mobile phone price comparison tool! Maybe ask your parents if they have any lying around too.
    You can get some good money and help the environment by recycling mobile phones with certain companies listed on the comparison tool. Most phones are shipped off to Asia to be dismantled and we know of at least one student who received a £120 cheque in return.
  6. ‘Get Paid To’ sites

    swagbucksSimilar to making money from online surveys, GPT sites reward you in cash and vouchers for completing various offers or activities online.
    The most popular sites today are Swagbucks.com, Bank of Offers, InboxPounds and PaidOffers.
    Exciting update! We’ll soon be launching our own GPT service for our readers. Invites will be limited and UK only, please join our mailing list if you’re interested in hearing once it’s live:
  7. The ‘Disney Vault’ secret

    To keep demand high across generations, Disney Studios carefully restrict the supply of some home release classics. They are locked away in the ‘vault’ for 8-10 years before being released for a short unspecified time.
    Buy them in this window at normal retail price and you can turn a nice profit when they go off sale for another decade or so.
    disney vaultFor example, in 2011 you could buy Beauty and the Beast on Blu-ray 3D for just £24.99. In just a couple of years it’s now on Amazon for a staggering £74.99!
    Importantly, not all Disney releases are subject to the vault and only the true most popular classics will maintain such demand.
    Right now there are just 2 titles out of the vault which I would recommend snapping up. They are Cinderella Diamond Edition Blu-ray for just £10 and Bambi Diamond Edition Blu-ray for £14.
  8. Start your own website

    mark zuckerberg facebookIf you’ve ever seen the film “The Social Network” then you’ve most likely had your brain spinning as to what website you can start-up to make you billions.
    And of course there are lots of stories out there about successful students who have started a site while at university, or even bought a domain name and later sold it for 1000s.
    In fact, Save the Student is one such example of a website started at university by Owen Burek in his first year, which has since grown into a full-time and successful enterprise.
    Read Owen’s 4-step guide to setting up a website if you’re interested in finding out more. It’s really not that difficult to get started and there are plenty of opportunities to make money online.
  9. Write and publish a Kindle eBook

    If students are good at anything, it’s researching and writing. With the Amazon Kindle store, anyone can publish an eBook and make money.
    And the Kindle app is now available on almost any device (laptops, iPads, smartphones and yes, Kindles) so your global market is huge!
    List your book for £1.49 – £6.99 and you earn 70% of the sale. Considering Amazon is the ultimate selling machine (and remember people are looking to spend), that is a fantastic deal.
    kindle ebooks
    The key to success with eBooks is to create value, and write non-fiction. Simply bundling information you have researched and complied on a common problem (eg. ‘secrets’ to finding a job) and then presenting it in an easy to digest format (an eBook) justifies someone spending a few quid on it.
    Another big tip is to have a great cover designed so it stands out, and once your book is live on the Kindle store (approval takes less than 48 hours) it’s really important to get some reviews so it shows up higher in results. Encourage readers to leave an honest review at the end of your book.
    The best thing about this lucrative idea is that once you’ve invested the time (say 20 hours), you’ll earn a passive income for years to come! For a step-by-step guide to publishing and earning with eBooks, see “How to write a nonfiction eBook in 21 days“.
  10. Affiliate marketing

    If you’ve got a good presence on social media or perhaps you even have a blog or website, you can start bringing in money immediately by promoting all sorts of companies, products, services and offers online.
    Affiliate Window logo
    Sign up to an affiliate network such as Affiliate Window, check their offers blog or browse the merchant listings to find something you think your friends would be interested in, grab your affiliate link and share it. If someone buys (can be within up to 90 days) using your link you’ll make a nice commission.
    To take it a step further, set up a website (read our guide) or a topical Facebook page and invite all your friends to join it and post your affiliate offers on there.
  11. Review music for money

    music reviewIf you love music, make it your business by reviewing unsigned bands and artists for cash. I know… we couldn’t believe it either.
    It can take a while to build up your reputation but some users of the site have said that they have earned £40 a month. This may not sound like much but if it’s something you enjoy then it shouldn’t be hard work and is another thing for your CV. Money you earn will be in $US but anyone can sign up and review.
    To get started, head over to Slicethepie now or read our quick guide for more info.
  12. Competitions

    Entering competitions of course comes with no guarantees, but there is a growing community of so-called ‘compers’ in the UK consistently making up to £50,000 a year through all sorts of competitions.
    Types of competitions available to enter range from simple registration forms and Facebook page liking to answering questions correctly over the phone to being a TV game show contestant. Imagine you made it onto Deal or No Deal instead of just watching it!
    Start by entering our very own monthly student competition (Like our Facebook page to see when our next one is)!
    competitions
    Then head to our active competitions page to enter other free competitions that we have found. Just note that some of these sites may send you spam so use an alias email address and opt-out of as many of the offers as possible.
    For loads more tips on achieving success and making money from competitions, read our guide to entering competitions.
  13. Claim tax back

    Many students work part-time or during the summer months, and others will be on placements or paid internships. More often than not, if you are a student working during the year, you will be overpaying income tax.
    Why? Simply because few students reach the personal tax-free income allowance each year but are put on an emergency basic tax-code by their employers meaning tax is being paid when it shouldn’t be.
    Click to use the Tax refund calculator
    Use our student tax-back service to help you reclaim any tax you should not have paid. Just enter your details in the calculator here to work out what you may be owed. Otherwise for more information read our guide on claiming tax back here.
  14. Get cashback when shopping

    Our Quidco Cashback
    I earned this much in 2 years
    This is not only a way to make money but also to save money as a student. If you look at it in a different way then you are making money with every purchase you would have made anyway, whether it be 10% or 0.5% cashback.
    There are a number of cashback sites out there which pay you the commission they otherwise would have earned.
    We recommend signing up with Quidco.com which is free and offer the best selection of retailers.
  15. A part-time job

    bar jobsA part-time job is the obvious first choice, opted for by most students looking to supplement their student loan. It provides a pretty steady flow of income and can enable you to gain valuable work experience.
    However, depending on where you live, jobs are not always easy to find. Check local classifieds, our student job search, student job websites and your university careers service for vacancies.
    It’s also worth signing up with the Graduate Recruitment Bureau, a free service which will match you with both part-time jobs or graduate opportunities.
    Read our guide to finding a part-time job whilst studying for more tips.
  16. Gigs on Fiverr

    Fiverr pranksFiverr is now the world’s largest marketplace for people to make money selling small services (known as ‘gigs’).
    What you offer could be absolutely anything, from writing and translating, social media posting, playing pranks and teaching to creating music, voiceovers and short video clips for people all around the world!
    The default price is $5 (hence Fiverr..), but you can attach extra services to gigs for more money. Whilst it might not seem like much, it can quickly add up and there are plenty of examples of people making a really good living from the site. The key is to get a system in place which minimises the time spent on each gig.
    But there is another way to profit even more from Fiverr for potentially far less work. How? By simply reselling gigs elsewhere. For example, find a decent logo designer then reply to jobs on Elance or even local classifieds. A $5 spend can easily become $50+, and it’s repeatable!
    If you’re not interested in selling at all there’s SO much good stuff you can get done for yourself. Have a browse and get inspired!
  17. Sell second-hand course books

    One great way to make money is to buy other students’ text books at the end of the year, and then sell them just after freshers’ week – when the new intake of students know that they need them!
    You can either advertise on campus or list them online very easily on Amazon.co.uk Books Trade-In (just bear in mind they take a commission on books sold).
    For more tips on selling items online click here.
  18. Become an Amazon ‘Mechanical Turk’

    Don’t ask us what this means, all we know is that it’s an easy way to make fast cash from your sofa. The concept is based on ‘internet crowd-sourcing’ where businesses advertise specific, scalable tasks they need completing quickly.
    mechanical turk
    There are a variety of tasks (known as HITS), but most commonly they involve mindless data entry or form filling. You are rewarded in cash (though $USD) for the work you do, and you can choose for what and when you work. Give it a go [Update: Currently US signups only, try ShortTask].
  19. Buy and sell domain names

    domain-for-saleA domain name is just a website address (eg. ‘savethestudent.org’ or ‘mysite.co.uk’) and there are lots of extensions (.com, .net, .co.uk etc).
    They cost as little as £1.99 to register with 123-reg.co.uk or GoDaddy.com yet premium domain names can fetch £1,000s if not millions when sold on. In 2007 VacationRentals.com went for a cool $35m!
    Now you’re probably not going to come across anything like that, but you can still turn a quick profit with a bit of searching. The trick is to find available domain names which have some commercial value, snap them up and then list them for sale on a site like DomainLore.
  20. Be an extra

    Do you fancy yourself as a budding young actor or just that person that walks past in the background shot of an episode of Eastenders? It could be you if you apply to be an extra.
    The pay isn’t bad either – £60-80 a day on average, and you hardly have to do anything!
    You can apply at Be On Screen for a number of opportunities or 2020 casting is another agency (just know they take a cut from your earnings).
  21. Sell all your old CDs, games and movies

    cds and dvdsIf you are looking to make a very quick buck, then selling your old bits and bobs that are cluttering up your room is a good idea.
    The best thing about it is that you can rip all the songs and films onto your laptop or external hard drive before selling them. This means that you are only really selling the plastic and artwork!
    You can earn anything from 10p to £20 per item, and the earnings can really add up if you have a large collection. Whilst you’re at it, see if your parents have any ‘clutter’ they’d be happy to see the back of.
    You can also sell almost anything for free on Amazon Trade-In or Preloved and sites like MusicMagpie will pay you instantly for sending in unwanted items.
    For more tips and places to sell check out our guide on selling DVDs, CDs and games.
  22. Sell on your education!

    Become a tutor to local GCSE or A-level students (find out more about tutoring here). There are now a few online tutor sites too, so you can go also global without too much hassle.
    graduate_studentYou may feel as if you aren’t qualified to be a tutor, but seeing as you are at university you will most likely have the qualifications to tutor for GCSE or even A-Level. Some parents may feel that their child will react better to a younger tutor, and it can be great experience, so why not give it a go?
    You can advertise on SchoolsTrader or sign up with Bright Young Things & UK Tutors. You can expect to earn around £10 an hour. However, make sure you don’t have to do too much tutoring around your exams!
  23. Sell your photos

    If you think you’ve got a good shot and a little creativity, try uploading your photographs for free to stock websites. A good starting point is Fotolia or istockphoto.
    Make more money selling photo subjects that people are demanding, and there’s a great resource to find this out here. It might be a good idea to test them out in print first yourself (get free photo prints here).
  24. Rent out your car parking space

    saving petrol and saving moneySome student accommodation comes with a drive or garage. If you aren’t using your parking space and you live in a busy area then you might be in luck. There are plenty of people that may work in the city centre and are fed up of paying through the roof for daily parking.
    Advertise your space on Gumtree, Parklet or Just Park.
    Or, check out our full guide to renting out your parking space.
  25. Work as a charity collector

    Ok so this job takes a certain kind of person, as you’ll have to take a lot of rejection and be persistent.
    But if you are bubbly, personable and reckon you could sell ice to an Eskimo then this could actually be a great student money making idea. You get paid commission on new sign ups (typically around £20).
    Have a look at Wesser as well as charity websites like Oxfam.
  26. Babysitting

    messy kidAdvertise your services locally. It’s a classic money-maker, and for good reason. You get paid (well) to watch TV and not very much else!
    Be warned that you will need a CRB (Criminal Records Bureau) check to look after small children, even though some parents may not ask for one. If you are wondering what to charge, then look at local ads but you can expect to be paid over £6 hour even if you aren’t trained in child care. It really is easy money (unless you get stuck with the child from hell!).
  27. Become a freelance interviewer

    Do you want to excel in an HR career? Do you love asking questions? Believe it or not a company will actually trust you to carry out interviews for them and pay you for your time. It couldn’t be simpler.
    You could make £185 a week plus have your travelling costs covered. The downside is that you will have to commit to 20 hours at least a week so make sure that you have the time. Apply at NatCen.
  28. Mystery shopping

    Be A Mystery Shopper, Its Easy!Becoming a mystery shopper is easier than you think. You can get paid to spend money in shops, usually in the form of a voucher for the shop in question.
    For more info on where to apply check out our guide to becoming a mystery shopper.
  29. Dog walking

    Dog walking may sound trivial but it’s big business. Just think that as a student you’re likely to have free time during the day when others are out at work and worried about their pets at home.
    You could make around £7 a dog for a 1 hour walk, and it’s also a great way to keep fit. Advertise your services locally with fliers or on classified websites such as Gumtree.
  30. Rent out your house for filming

    filmreelDirectors for TV and film are always on the hunt for houses to film in. For instance, a scene for Coronation Street was recently filmed in the student house one of the Save the Student editors used to live in!
    Not only can you make good money but it’s crazy seeing your own place on TV. Start out by looking at film-locations.co.uk.
  31. Rent out your body

    student thinkingOk, ok – this isn’t what you think. “Renting out your body” can go as far as you want it to go. For example we reported on a story a while back about students who are turning to lap dancing to make a quick buck.
    If you are comfortable taking off your kit for a more acceptable cause then why not try life modelling. Sit there in the buff while budding artists capture your every curve (or pokey bits) in frightening detail! Try this website especially designed for these kind of jobs RAM.
    You could also get involved in clinical drug trials. If this scares you a little then you can find more information here about what’s involved.
    Warning: Do not do anything you are not comfortable with, no matter how desperate you are for money! There has been an unhealthy rise in student prostitution in recent years – do not fall victim to it!
  32. Freelance work

    Perhaps you enjoy writing, managing Facebook pages or doing a little bit of graphic design in your spare time. There are so many freelance jobs out there that require simple skills or just time that someone else might not have.
    And the best things about freelancing is that you can work for clients in the UK and around the world with just an internet connection from home, to your own hours whilst developing valuable skills.
    A great place to start is with the leading freelance site Elance.com. Or try using our student job search to find freelance jobs.
  33. Busking

    Busking studentIf you can sing or dance then this is your time to shine baby! Did you know that Justin Bieber started off busking? That’s right, with a little work you can be as annoying as him.
    There are really no tips for this except choose a good spot with high footfall, make sure you are good and play your heart out. Some buskers in the past have been known to make upwards of £20 hour.
  34. Sell clothes on eBay

    ebay-logoEveryone’s best friend when it comes to getting rid of junk is eBay. Online auctions are a sure-fire way to turn that sleeveless jacket (which came in and out of fashion in a week) into hard cash.
    Some eBay sellers look at trends and try to predict what will be big ahead of the market. If you are good and don’t mind taking a risk then you can buy early in bulk and sell on when the craze hits.
    For lots more tips on selling on eBay read this guide.
  35. Sell your stories and videos

    If you have an interesting story then you could try selling it to the papers. It could be anything from sleeping with a professional footballer to getting caught in a clothes horse!
    One of the Save the Student team was unfortunate enough to have a pigeon fly through and smash their window at university and sold the story to The Sun for a tidy £50.
    You could also film your mates at all times and send it into You’ve Been Framed to net yourself £250 and a few seconds of fame.
  36. Sign up for psychology experiments

    These are the things you may get to your student e-mail inbox from your university or careers service every now and then. They aren’t dangerous and usually don’t require too much effort or time. They tend to compensate you quite well (around £10/hour), and they may even interest you!
    It’s worth bearing in mind that these are different from the medical or body experiments/horror stories that you hear about. There will (hopefully) be no strange probes involved!
  37. YouTube videos

    google-adsense-youtube-logoAccording to recent stats we now watch more videos on YouTube than searches on Google. And with the recently introduced YouTube Partner Program you can now profit from making and uploading videos. You will receive a percentage of the advertising revenue collected per 1,000 views.
    Depending on how successful you are (virality, subscriber base and topic) you can make a lot of money, and there are plenty of stories every week of more and more YouTubers making it their career.
    For more tips read our guide to making money from YouTube.
  38. Network marketing

    the business of the 21st centuryAlso known as Multi-Level Marketing (MLM), this is a business model that allows you to generate ongoing income in two ways: by making a commission selling products and by recruiting other members who go on to sell. The later allows you to make money from the sales made by those you have recruited.
    Importantly, this is not a pyramid scheme (they are illegal) because there is an end goal which involves a customer buying a product or service of value.
    It’s also not a ‘get rich quick’ scheme. You will have to work I’m afraid! However with the growth of social media, network marketing is becoming easier and lots of people are now making a decent living from it.
    This is a serious way of making good money on your own terms and it’s well worth reading up on it. I recommend getting “The Business of the 21st Century” by Robert Kiyosaki.
  39. Source property for wealthy investors

    contents insuranceWe all know how much money there is in property, but on the surface (with house prices as high as they are) you might be thinking this market is off-limits.
    Truth is, lots of people make a great deal of cash simply sourcing suitable properties for wealthy investors who simply have no time.
    The trick is to find properties below market value (BMV) by avoiding estate agents and instead flyering your area with your contact details offering to buy houses. Then approach investors with a no-brainer offer to pass on the details of cut-price property in exchange for a % of the sale value.
    Most cities will have monthly networking events for landlords and property investors. Track these down, sign up, put on your best suit and go along with lots of business cards. Or you could start on LinkedIn or even Twitter to build some initial contacts.
    As you might imagine, this isn’t necessarily a quick way to make money but once you’ve got a few investors in your phone book it can prove to be very lucrative in the long run. If you’re interested, I recommend reading this book.
  40. Advertise your other skills

    Coke Can artWhat can you do well where others struggle? Fix bikes, computers, write articles, create websites, make cupcakes or fresh lemonade?!
    The key is to be creative and think outside the box. A writer at Save the Student actually made small models out of beer cans and wire and sold them to other students. Great idea with big profits!

Why Bloggers Should Join Blog Network




Why Bloggers Should Join Blog Network


People build blogs for many reasons. Some do it for fun, share their ideas with the rest of the world, promote their business or simply to make some extra money by advertisements, affiliate links of other methods that are available for blog monetization.
To be able to make money with a blog, owners first must drive traffic and increase their audience. There are many methods that bloggers use to promote and grow their blogs. One of those methods which is used to promote blogs is to join blog networks. Not many bloggers are member of blog networks and don’t know that they can help them promote and grow their blogs.
If you are one of the blog owners that don’t know much about blog networks first of all is necessary to explain what are blog networks. As the name itself explains is  network of blogs that are connected to each other. The blogs that are part of a blog network can be owned by different owners or owned by a same owner. The objective of the network is to help in promotion of the blogs and increase the traffic and as a result the amount of money generated by blogs.
Blogs in a network are linked together under a common name and that way they help promoting each other.   Blog networks come in many sizes and shapes and can have varying purposes and goals.
Joining blog networks has many advantages that they bring to blog owners. Some of them are:
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  1. Increase of blog traffic. One of the benefits in being a member of blog networks is that blogger can expect to see at least a minimal increase in the number of people that visit their blog as a result of them being part of the network. If you are active member and shareyour post you can expect to see increase in the number of the visitors.
  2. Establish relationship with other blog owners. Blog networks are made from more blogs which number can sometimes be high as hundreds and even thousands owned by as many bloggers. All of them share some common interests and goals with whom you communicate and exchange ideas which will be beneficial to all.
  3. Learning new things. The advantage on sharing knowledge and learning new things from other members is one of the greatest things associated with being a member of blog networks. You can learn new things by reading blog posts by other members that interest you. This will result in you becoming a better blogger and growing your blog.
  4. Opportunity for guest blogging. When member of blog network you can connect with other members and some of them may want to publish a post about an issue you are familiar with. You can offer to write a blog post for them and  this will help establish your reputation as an expert.
  5. Building links for SEO purposes. Every time you publish a post on a blog network you can many links pointing to your blog. The more links you have pointing to you blog the more your blog will rise in the ranking in blog network as well as in the search engines like Google.
Blog networks can be a great way to promote and grow your blog if you know how to take advantage of them. To be succcesful you must connect with other blog owners and must be prepared to give as well as take. If you help other members to achive their goals so they will return the favor. Also remember that just as with many other things  success does not come over nigh because you will need time to build your relations with other bloggers.

Tips For Effective Article Marketing




Tips For Effective Article Marketing


Article marketing is a free method to promote your blog or business and if done properly can bring in many visitors and customers and increase your earnings. There are many things you can do to make most out of your article marketing efforts and make sure your time and hard work has no been wasted and you can reap maximum rewards.
When promoting your site one of the most important things is to make  your content interesting and appealing to wider audience.  If you use terms that are too technical and you write about topics that are too complex for ordinary people you are risking to distance your self from many potential customers. This is because they may find your site boring and may have difficulty understanding what are you trying to say.
Optimizing the content for search engines is also one of the things that is important for getting more visitors to your blog or website. To make your business website or blog more search engine friendly there are certain guidelines you should follow.
Blog are great tool business owners can use to promote their business and  generate more leads. If you are running a business blog to promote your business you should avoid publishing content that is exclusively associated with your business. It is a good idea to personalize your business blog and publish interesting and provoking articles which will show your knowledge, humor, professionalism and integrity to the readers. The content you will publish on your blog should also show your readers that you are up to date with new trends in your industry. Blogs are great way to engage your potential customers and  generate interests while being creative.
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Article marketing is not a strategy that will bring benefits in hours or days but in the long term. After writing interesting and compelling content and publishing in on many websites on internet you can expect that in a while there will be many articles online that will link to your site and bring many visitor and generate leads for your business.
The article you publish on internet should serve the purpose of  driving the readers toward the next step  they should take like visiting your blog or purchasing something. Because of this is important to include a link to your site in the article and a call to action. The readers will be willing to act in the way you want them to, like visiting your blog  or buying something if you give them enough  useful  information that will help them make a decision.
Article marketing can be powerful way to generate leads for your business or getting more visitors to your blog. However if you think that simply publishing lots of articles on internet is enough to guarantee a success, you are making a mistake. It’s not a question on how much you are writing and publishing but what are you publishing. When it comes to article marketing quality is more important that quality. If you publish content that has valuable information, your readers will want to read more content from you and they will became your regular readers. In the end the success of your article marketing efforts will depend on yourself and your ability to write valuable and informational content that will be useful to your readers.

How To Use Keyword Planner To Optimize Your Blog Posts For Search Engines

Using proper keywords when writing blog posts is one of the most important things connected to optimizing your blog content for search engines. Keyword optimized content will rank high in the search engines and brink floods of traffic to your blog in the future.
Luckily for bloggers there are many tools that can help them find the best keywords they can use in writing their blog posts. There are a number of paid as well as free keyword research tools they can use to find words and phrases that people search for using the search engines. One of the best keyword research tools which is also free to use is Keyword Planner by Google.
Keyword planner unlike the previous keyword research tool from Google requires users to sign in to their Google account to be able to use it.The first option present in Keyword Planner is Searching for keywords and ad group ideas.  User can enter any keyword they want to search and then target to specific location, from country and state all the way to city level. User will see two tabs when they click on Get ideas Ad Group Ideas and Keyword Ideas. Keyword Ideas tab is for those users who are searching for related keywords to use for example in creating blog content. Users can also see the average monthly searches for twelve months in a given location. Users can then download a list of the keywords generated by keyword planner in a .csv file format they can later open using MS Excell. To download .csv file of keywords all users need to do is click on an Download button. Ad Group Ideas help users find keywords that will be of use to them if they plan of running Adwords campaign for their website.
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Second option available to Keyword Planner users is Enter or Upload Keywords to see how they perform. The second option helps analyzing performance of a list of keywords by entering keywords by typing or uploading them by .csv files you can create with MS Excell. Keyword planner can help bloggers get statistics and information about competition for the keywords then plan to use and unlike the previous option, this option allows users to analyze multiple keywords simultaneously.
Third option available that Keyword Planner offers to users is multiple keywords list. This option helps bloggers to use keywords from two separate list and combine them to generate keywords they can use in their posts. Users can enter keywords in the lists by typing one in each line or separate them with commas. Users can analyze keywords and get traffic estimate.
Keyword planner is a great free keyword research tool bloggers can use to find relavant keyword they can use to optimize their content for search engine which will help them drive more targeted traffic from search engines. Because this tool allows users to find out historical statistics for a certain location can help them in optimizing their content to get more visitors from desired  locations. There are many features available to them but most like not all of them will be used by bloggers.

Ad Management Plugins For WordPress Blogs




Ad Management Plugins For WordPress Blogs

06.01.2014 · Posted in Blogging & SEO, Making Money Online
Many blogs and websites online earn money online for their owners using one or more monetization methods. The prevalent model for making money with a blog are advertisements.Revenue generated by paid advertisements is the main source of income for millions of blogs on internet.
Bloggers monetize their blogs with advertisements using several models of paid ads like per-per-click, pay per impression, selling advertising spot for fixed amount of money. Each of this advertising models have it’s advantages and shortcomings. Pay per click ads generate revenue every time someone clicks on them, Pay per impression generate revenue based on number of impressions regardless how many times visitor click on ads and because of that they are best for websites that have lots of visitors.  Blog owners can also make money by selling ad spots on their blogs for a certain amount of time for a fixed amount of money regardless if someone clicks on them or the number of impressions.
However implementing paid advertisements in your blog and maximizing your earnings  will require work and testing to find the most profitable solution. This is more obvious if you are selling your ads yourself and not selling your ad space through ad networks. However for all bloggers that use blog platform there are a number of plugins available that can make this much easier for them.
Here are some plugins that can help blog owns in managing advertisements:
OIO Publisher is one of the best ad management plugin is for WordPress blogs. OIO Publisher is a powerful tools which allows blog owners to create ad zones of different types and sizes. This plugin also allows targeting, rotating ads from different networks, choosing the number of ads to be displayed in an ad zone. OIO Publisher has also implemented  tracking and reporting along with other features. OIO Publisher is great ad management plugin that helps blog owners to sell advertisement themselves and eliminate the necessity to share their profit without ad network.
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AdSanity is another wordpress plugin for managing ads made with simplicity and easy of use in mind. AdSanity allows blog owners  to display ads in posts and in sidebars. Blog owners can display ads that will run for a specific time or run until they are removed. AdSanity also helps blogs owners to keep track on number of impressions and clicks.
Google DoubleClick for Publishers (DFP) is ad serving and ad selling platform powered by Google. DFP helps blog owners to sell ad spot to the highest paying advertiser from Adsense or other advertising networks. This way DFP will automatically display ads from the highest paying advertiser first and that way maximize earnings for the publisher. DFP also have tools for measuring performance  of individual ads and generate reports.
AdRotate is an ad management plugin for WordPress blogs which comes in two versions free also called basic and paid or as it’s called pro version. The free version is good solution for running ads on WordPress blog but pro version has more advantages over the basic version. Blog owners can create ad groups to help them in manging ads on their blog. AdRotate also has reporting tools that help tracking the perormances of individual ads.
AdKingPro is another powerful ad management plugin for WordPress blogs that help display ads on any page into posts and rotate ads and display random ads every time a page is refreshed. User can define which ads will be displayed on a given spot. AdKingPro also keeps daily weekly and monthly stats.
AdInjection helps blog owners inject ad in the content of their blog. User can inject any kind of advertisements from networks like Google Adsense, Amazon associates and other networks. Ads can be configured  to appear in the bottom, top, random positions in post or in any widget area. Blog owner also have option for split testing, and rotation and to restrict by IP and referrer.

How To Make Money Online With Paid Surveys




How To Make Money Online With Paid Surveys

06.10.2014 · Posted in Making Money Online
Today there are many money making opportunities available to people who want to earn some extra money online. To start making money online all that is necessary is to have a computer connected to internet. Out of many methods for making money online one of the simplest and easiest is participating in  surveys for which you  will be rewarded with money, gift cards and other prizes. To make money with surveys all you have to do is join survey panels and participate in surveys.
Why would someone pay you to participate in surveys?
Companies are interested in consumer opinion about their products and services so they can improve them and increase their market share. Because of this they are ready to spend money and offer other kinds of financial compensation for honest opinions that will help them design better products and accomplish their business goals. At any time there are hundreds of companies ready to offer financial or other kind of incentive for honest opinion about their products which opens many opportunities for survey participants to make money online.
How to start making money with paid surveys?
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  1. Join survey panels. First step is to join one or more survey panels. There are many survey panels available online you can join. The best will be to join more than one survey panels so you can increase the number of surveys available to you. Before you start searching for survey panels you can join you should know that there are many scam websites that promise to make thousands of dollars with little work. Always check out websites that you plan to join and read their privacy policy and terms of service. If there is a  survey panel that requires some sort of payment to join then most likely it’s a scam.
  2. Complete your profile. Completing your profile accurately is one of the most important steps . It’s your profile and the information that you provide about yourself that will help survey panels determine which surveys are right for you. The more information you provide about yourself will help you become eligible for more surveys. Survey companies then based on your profile send you surveys that are best match for you. If you leave your profile not filled that will effect negatively how much surveys you will get to participate in. A good idea would also be if you update your profile every few months.
  3. Fill out surveys. Once you join a survey company you can start participating in surveys you are invited and earn money, gifts and entrance into sweepstakes. All survey companies do not send equal number of invitations, some may send two invitations a months while other can send two invitations a day. Because of this is recommended that you join more than one survey companies. You should also log in to your account and check your email every day so you may not miss out survey invitations and maximize your earnings from paid surveys.
Surveys are easy way to make some extra money online for free and without any investment.  There are many opportunities available for everyone, whether is a teenager or a 60 year old. However due diligence is advised because there are many scams that are targeting people who want to make money online

Last year one of my friend made $172,000 online, I’ll show you exactly how he did it here.

Starting up a business is by no means an easy task. If you want to learn how to make money online, you need to have good business ideas, but you also need a great marketing plan. The good news is with a domain and hosting, alongside some basic skills, your ideas can become a reality. Each of the internet business ideas below are competitive niches, so make sure you go in with all guns blazing!
Last year I made $172,000 online, I’ll show you exactly how I did it here.
1. Become an affiliate
Learning how to earn money online as an affiliate isn’t easy. But there are lots of people worldwide that are making over $1,000,000 a year doing it. Most will not be a successful unless they have some formal help and training. Affiliate stores are web stores where people purchase items on a site, but through a third party.
Amazon is one of the most popular affiliate programs in the world, but it really shouldn’t be considering the commissions are so low! It’s not just Amazon that you can affiliate with; there are 1,000 affiliate programs to choose from. Although Amazon can be lucrative, there are some much better options out there, allowing affiliates to earn up to 75% commission in some cases! Work in your own time
  • Build multiple sites
  • Work in your own time
  • Focus on product niches that you have an interest in!
Example
Affilorama is a great resource for anyone looking at starting their journey in affiliate marketing. The email marketer’s best friend is their email list; you have to have an email list! I use Aweber to collect subscribers.
2. Start an ecommerce store
At the forefront of the internet revolution has been ecommerce stores. Nowadays you can get an easy to use, fully functional ecommerce store design for as little as £500; then you just need a domain and hosting. Of course, how much you profit depends on your methods and effectiveness of marketing which might include:
  • Print media
  • PPC (pay-per-click)
  • SEO (search engine optimisation)
  • Networking
  • Event sponsorship
  • The list goes on…!
SaleHoo is a great resource when it comes to finding suppliers and learning how to sell online!
Example – Zappos
You might not have even heard of Zappos, an online shoe store. Well, that goes to show how big the internet really is and how big your online business could be. Maybe it might even come to close to the acquisition of Zappos by Amazon for a reported $900,000,000.
3. Earn Cash From Blogging
Starting a blog isn’t as hard as you think. All you need is hosting and a domain. To make money online from a blog you need to gain large amounts of traffic from a specific niche. See how I do it here. You can earn cash using:
  • AdSense
  • Selling banner advertisements
  • Affiliating to sites such as Amazon & eBay (see #2)
  • Offer premium services or member areas
Example – TechCrunch
TechCrunch is a popular Web 2.0 blog and makes a reported $200,000 per month. Originally started by Michael Arrington, it was eventually acquired by AOL for a reported $25,000,000. There is money to be made by blogging and it’s cheap one of the cheap and easy home based businesses to get started with.
4. Sell on eBay
Selling on eBay successfully is not easy. You need to be able to able to target a niche where the profit margins are high and competition is low. If you pick the right product (particularly unbranded products) you have a chance to import items and make huge profit margins. SaleHoo is awesome for finding suppliers.
Example – Linda’s Stuff
There are some extremely large sellers on eBay. Take “Linda’s Stuff” as an example, with around 150,000 items online and nearly 350,000 confirmed sales.
5. Train and mentor
Perhaps you have a specific skill set that you could teach. There are hundreds of skills that can be taught over the internet, especially due to the fact that services like Skype are free.
You might have to offer a free service now and build a freemium model (offer free accounts with limited features, then charge for upgrades) for the future in order to make some large amounts of cash. It’s one of the good business ideas for those with extensive amounts of knowledge. You could:
      • Teach a language
      • Offer marketing training
      • Help improve writing skills
      • And more!
Example – Code Academy
Although it is only in the early stages Code Academy is going to be one of those online training centres that really stands out from the crowd. More than one investor has seen the potential that is has with the Academy getting over $12.5m in investment within the first 12 months, including investments from Richard Branson and Yuri Milner.
6. Become a drop shipper
Drop shipping is fairly similar to running an affiliate store. You act as the mediator without ever touching the product. The difference between a drop shipper and affiliate is that the sale with drop shipping websites is not completely managed. You might have to set up systems to automatically make a purchase with your drop shipping company, in order for it to be sent directly to the end consumer.
Example – iPhoneStore
There was a sale confirmed on Flippa a few years ago for iPhoneStore.com. It was producing nearly $30,000 in revenue every month and sold for $90,000.
7. Paid blogging
With over 350,000,000 websites on the internet, there is a huge demand for content. If you have experience or skills relating to writing, offering a blog posting service could be for you. Lower paid projects might start at around £1 per 100 words, with quality focused projects being in the £2.50-10 per 100 words range. Sites like People Per Hour and Elance are great for picking up paid writing gigs, without actually having a website.
You can get my 5 step guide to making $172,000 in 12 months for free here.
Example – Vibe Tech Media
You’ll notice my bio at the end of the article, as well as details on the homepage.  I make a full time income from blogging for digital marketing agencies. I get leads thanks to my simple landing page.
8. Become a virtual assistant
A virtual assistant is a great job to have if you want flexibility. You’ll be able to maintain multiple clients at once which mean you can easily fill gaps in your week or work overtime if you need to. A virtual assistant will generally charge £15-20 depending on the specifics of their job role. Expect to be assisting with tasks such as blogger outreach, product listings, research and responding to emails.
Example – HM Virtual Assistant
Check out the story of a Mother that managed to fit her work around being a parent
9. Offer web design
Nearly every company is now looking to build a website. In fact, even those companies that have a website are looking to make sure that theirs looks bigger and better than the competition. You can learn how to earn money from home with practically no investment and this is certainly one of the best business ideas for someone wanting huge amounts of flexibility.

5 Adwords Management Tactics for PPC Marketers

5 Adwords Management Tactics for PPC Marketers

effective marketing strategiesIf you’re an online marketer, you’ve surely heard of Google Adwords. With upwards of 90% of the market share for search advertising and millions of publishers taking part in its Display Network, it’s the biggest advertising platform on the Internet.
Adwords is a staple of every big company’s online advertising strategy, and the ROI it can produce with the right degree of optimization is truly incredible. From highly targeted placements to CPA bidding, Adwords is packed with useful features.
Unfortunately, many Adwords users are unaware of the platform’s most powerful features for maximizing your ROI. From placement campaigns to optimizing your bids, read on to discover five Adwords management tactics for maximum ROI.
Are you new to Google Adwords? Learn the basics of Adwords – from choosing the right keywords to optimizing your bid to maximize your traffic – using the tips and tricks in our Google Adwords for Beginners course.

Use conversion tracking to find top-performing campaign variables

adwords managementGoogle Adwords allows you to place advertisements on two different networks of websites: the Search Network and the Display Network. The Display Network has millions of pages within its database, all of which can be advertised on.
Even if you target your Display Network campaign using specific keywords, you’ll generally find that some placements convert far better than others. Even specific subpages within websites can convert at two, three or four times the average.
This kind of data is incredibly valuable for optimizing your campaign and earning the highest possible ROI from Adwords. It’s also impossible to see if you use third-party conversion tracking tools instead of Google’s built-in conversion tracker.
Before you launch any campaign on the Adwords Display Network, establish your conversion goals – from user registrations to new purchases – on the Conversions page in the Adwords interface.
From here, you’ll be able to add an additional column to your Adwords reporting interface: Conversion Rate. This measures how many conversions specific pages, keywords and placements are producing within your Adwords campaign.
Setting up conversion tracking in Adwords can be a challenge, as it requires placing a JavaScript code snippet on your website. Learn how to set up conversion tracking for your Adwords campaigns in with The Complete Guide to Google Adwords.
In general, a high conversion rate is a good thing. However, there are certain cases in which you’ll need to know more than just your conversion rate to know which keywords and placements are performing the best for your campaign.
For example, if one keyword has a $1 average cost-per-click and a 10% conversion rate, the cost of each conversion it produces is $10. Another keyword might have a $5 cost-per-click and 30% conversion rate – at first glance, a better performer.
Break the two pages down, however, and you’ll see that the first one performs the best. This is because it produces conversions at a lower cost-per-acquisition than the higher-converting page, despite having a significantly lower conversion rate.
In the next section, you’ll learn how to automate your account management to let Google’s algorithm bid on a cost-per-acquisition basis to maximize your return on investment and ignore vanity metrics like cost-per-click and conversion rate.

Once your campaign is established, simplify by using CPA bidding

adwords managementAdwords allows you to bid on traffic using several different methods. The first, and most common, is cost-per-click (CPC). CPC bidding lets you only pay for clicks that your advertisements attract, not for impressions that your ads receive.
The biggest advantage of CPC is its limited risk. If your ad doesn’t perform well and fails to achieve a high clickthrough rate, it’s only going to cost you a small amount. A CPC campaign is also easy to monitor and track, since the costs are usually static.
Another form of bidding on Adwords is CPM. CPM stands for cost-per-mille, and it’s a form of bidding where you pay for every thousands views of your ad. The benefits of CPM bidding are obvious: if your ad performs well, your CPC gets much lower.
Both CPC and CPM bidding have their places, especially when you’re testing new ads or buying display media on a large scale. You can learn more about CPC advertising in our Comprehensive PPC Training: Learn Adwords and Facebook Ads course.
In this section, however, we’re going to look at a very different form of bidding: CPA bidding. CPA stands for cost-per-acquisition (in the case of customer acquisition) or cost-per-action in the case of user registration or lead generation.
Adwords includes a CPA bidding option that uses Google’s algorithm in combination with your existing campaign data to automatically optimize your account to bring in as many conversions as possible at your target price.
This massively simplifies metrics and gives you a guaranteed profit margin on every conversion produced by Adwords. For example, if you sell a product for $30, you can configure Adwords to bid up to $15 per conversion to generate a $15 profit per sale.
In order to achieve good results from CPA bidding, you’ll need two things: a Display or Search network campaign with enough data for Google’s algorithm to work, and a thorough understanding of your key performance indicators and profit margin.
You’ll also need to be able to optimize your website to generate mass conversions at minimal cost. Learn how to optimize your website to get the most from CPA bidding on Adwords in our Conversion Crash Course.

Use placement targeting to display your ads on specific websites

adwords managementMost Adwords Display Network advertisers use keyword targeting to place their ads on websites that are relevant to their niche. For the most part, this strategy is a good one – Google’s algorithm is very good, and keywords like “credit cards” show ads on websites related to credit cards, personal finance and money lending.
While keyword targeting is a fantastic tactic for finding high-converting placements within the Adwords Display Network, it’s not the most efficient way to increase the amount of traffic you generate from top-converting placements.
In addition to keyword targeting, the Adwords includes a Display Network targeting feature called placements. Placements are individual websites, as well as subpages of a website, that can be specifically targeted using unique, customized ads.
In addition to being able to target specific websites, marketers can use keyword and placement targeting in tandem to target only the subpages of specific websites that include their target keywords.
By studying your top-performing placements in keyword targeting campaigns and exporting them into a placement targeted campaign, you can reach a much deeper level of profitability. Look at the content of the pages you’re targeting in detail and design ads that specifically target the problems their readers are facing.
From marketing the perfect accessory for fixing a flat tire on automotive websites that mention ‘flat tires’ to promoting your sleep-enhancing supplement on health websites that specifically mention ‘insomnia’ or ‘melatonin,’ you can double your return on investment and laser target your campaign’s traffic sources.
The key to an effective placement targeting campaign is ad design. Learn the secret to designing display ads that answer the questions of your target placement’s users and encourage them to take action with Advertising: Website Ad Design.

Test a variety of different match types and negative keywords

adwords managementWhen you launch a keyword-targeted campaign on Adwords, you have a variety of choices regarding how your keywords are interpreted. These include broad match, phrase match, and exact match targeting.
Broad match keywords are the most general, and match your keywords with both their exact entries in users’ searches and synonyms. For example, the broad match keyword “men’s shoes” would also target the synonym keyword “male footwear.”
Other keyword variations targeted using broad match include misspellings. Using the example above, broad match settings would also show your ads beside search results for “mens shoez,” “buy male footware” and other misspellings.
Broad match keywords are best used at the beginning of a campaign when you’re more focused on getting data than generating conversions. They generally achieve the lowest conversion rate of all match types when used in search campaigns.
Phrase match keywords are slightly different. They target a certain phrase – in our example above, “men’s shows” – and all variations of that phrase that include your target keywords.
For example, the phrase match targeting keyword “men’s shoes” will display your ads on searches for “cheap men’s shoes,” “men’s shoes reviews” and other keywords that include your targeting phrase.
Finally, there’s exact match targeting. Exact match keywords are wrapped in square brackets – the [ and ] characters – and will only display your ads on searches for the exact keywords you’re targeting.
For example, the exact match targeting keyword “men’s shoes” will only show your ads on searches for “men’s shoes.” No other keywords – aside from variations with upper case letters – will trigger your advertisements.
Experimenting with different match types will help you discover new keywords to target in your Search Network campaigns. It will also help you learn how Adwords matches your target keywords with the behavior of searches.
Do you want to use broad match, phrase match or exact match targeting in your next Adwords search marketing campaign? Learn how to select the right targeting option for search marketing success in our Advanced Google Adwords course.

Use automatic split testing to optimize your Display Network ads

adwords managementLaunching an advertising campaign with only one ad is a serious mistake. With just one ad creative, you’ll never know how much potential profit you’re missing out on by using a different design, headline, body copy or call-to-action.
Split testing ads is one of the most important parts of the online marketing process, and it’s easy to do using Adwords’ built-in ad rotation feature. In the Settings tab of each of your campaigns, you’ll be able to adjust your ads’ rotation policy.
By default, Google split tests your ads to see which performs the most effectively for a short period of time before deciding on a winner. While this is good if your budget is small, it’s far from ideal if statistical significance is your testing goal.
Instead of letting Google decide which of your ads performs the best, monitor them yourself for the first few days of your campaign by selecting “distribute impressions evenly” in your campaign options and spotting your top-performing ads.
Once you’ve identified the top performers, launch a new ad every other day and set your impression distribution setting to automate for whichever ad creative delivers the best return on investment to automate the split testing process.

Monday, July 14, 2014

10 Online Marketing Tools to Optimize Your Business

10 Online Marketing Tools to Optimize Your Business

online marketing toolsWith the right combination of tools, running your online business is a breeze. As an online marketer, tools can take care of repetitive tasks like monitoring your search engine rankings, assessing your advertising ROI, and finding new target keywords.
In this guide, you’ll discover 10 online marketing tools that you can use to manage your advertising campaigns, improve your SEO, optimize your website, and run an efficient, successful, and highly profitable online marketing business.
Before you start selecting tools for your marketing business, you’ll need to prepare an in-depth online marketing strategy. Join over 700 students who have benefited from our Online Marketing Crash Course to learn the basics of generating traffic, leads, and clients.


Google Analytics

When it comes to tracking and monitoring your campaigns, there’s nothing better than Google Analytics. Designed specifically for marketers, Google Analytics gives you a bird’s eye view of your website’s traffic sources, on-site activity, and more.
Using Google Analytics, you can track your conversion rate and learn how effective your online marketing activity is. You can also set up tests to assess the profitability of different landing pages, designs, and more using Content Experiments.
Do you want to become a Google Analytics master? Enroll in our Google Analytics Mastery course to learn how to track visitor activity, improve sales, and create an ultra-profitable website using conversion optimization and Content Experiments.

Trello

Managing a team is one of the toughest aspects of running an online business. Web based project management application Trello makes keeping your team focused on the task at hand effortlessly simple.
Designed from the ground up for online businesses, Trello lets you create projects and assign jobs to different team members. Your freelancers, in-house staff, and VA can keep you updated using to-do lists, real time alerts, and much more.
Are you new to Trello? Learn how to optimize your team’s productivity and get far more done with our Trello Project Management course. In 17 detailed lecture, you’ll learn the basics of managing your online marketing projects using Trello.

RescueTime

As an online marketing professional, staying focused can be a challenge. With major distractions like YouTube and Facebook just a click away, remaining productive isn’t always an easy process.
RescueTime is a time management application that monitors the amount of time you spend using certain applications and websites. As well as providing daily reports on your most used applications, it can block time-wasting websites from your browser.
Perfect for the online professional, RescueTime is a great tool to add to your online marketing toolkit. Combine it with the skills you’ll learn in our Time Management for Entrepreneurs course for the ultimate online marketing productivity boost.

Dropbox

Need to share files with your team? Dropbox makes synchronizing your project files an effortlessly simple process. Built for online collaboration, Dropbox is an ideal tool for collaborating on landing pages, web applications, and marketing campaigns.
Create a new folder and share your marketing plans, source files, or at-work project in real time. Whether you’re coding the next big mobile application or making a new landing page for one of your campaigns, Dropbox is a must-have productivity tool.
Have you never used Dropbox before? Learn the basics of creating shared folders, coordinating online projects, and collaborating with your team in our Introduction to Dropbox course.

HootSuite

Are you a social media marketer? Using tools like HootSuite, you can automate a lot of your social media activity and make managing more than one Facebook, Twitter, LinkedIn, or Instagram account a breeze.
Designed as a total social media management dashboard, HootSuite is a must-have application for any dedicated social media marketer. Join over nine million users to make your social media marketing exponentially easier to track and manage.
Want to learn more about optimizing your social media marketing? Enroll in Social Media Marketing for Business to learn the secrets of reputation management, brand development, and direct marketing using social Facebook, Twitter, and more.

Google Alerts

Sometimes, the best online marketing tools are completely free. Google Alerts make tracking mentions of your business simple. Enter your target keywords and receive daily email summaries of any online discussions related to your business.
Google Alerts can be used for customer outreach, public relations, learning about the needs of your customers, and more. If you create alerts using the names of your key competitors, you can even use Google Alerts to track their marketing activity.
Do you want to master Google’s collection of free online research tools?  Google Cheats will save you much time and wasted energy to master Google’s custom search features to understand your target market and track your competitors.

Basecamp

Keeping track of your online marketing projects doesn’t need to be tough. Basecamp is a beautiful project management application built by 37Signals that lets you track, monitor, and manage every aspect of your ongoing marketing projects.
Create new to-do lists and automatically email them to everyone on your team. Add new accounts for freelancers, contractors, and virtual assistants. Basecamp lets you simplify project management, freeing up more time for your most important work.
Don’t like Basecamp or Trello? Discover four other great project management apps for individuals and online teams with our blog post on project management tools.

Google Keyword Tool

Just like Google Alerts, the Google Keyword Tool is completely free of charge. One of several great built-in features offered to Adwords advertisers, the Keyword Tool can be used to research new target keywords and learn your market’s search habits.
From selecting keywords for your SEO projects to finding out which keywords you should add to your Adwords campaigns, the Keyword Tool is amazingly useful for online marketers. Start using it today to discover new advertising opportunities.
Do you need help finding great keywords for your PPC and SEO campaigns? Join 300 other students in our Keyword Research Made Easy course and discover the secrets to finding high-converting, low competition keywords for PPC and SEO marketing.

Moz

Track your search engine rankings, learn more about your website’s domain and page authority, and spot new SEO opportunities with Moz. This powerful suite of search engine optimization apps is one of the most important tools in any search marketer’s digital arsenal.
Moz includes an analytics application, a competitive analysis tool, an on-page SEO grader, web crawler test, SERP analysis tool, and much more. Built for professional search marketers, Moz Pro is a must-have for running profitable SEO campaigns.
Want to learn more about SEO? Learn the secrets of effective keyword research, on-page optimization, link building, and more with ClickMinded SEO Training. Join over one thousand SEO other students and become a master search engine marketer.

MixRank

Are you launching a display advertising campaign? Learn what your competitors are doing with MixRank – a real-time online advertising intelligence tool. MixRank gives you the ability to spy on your competitors and learn about their advertisements.
From the design of their banners to the websites their ads were last spotted on, this ultra-powerful intelligence tool lets you discover profitable placements and banner designs that your competitors are using to attract customers.
Once you know where your competitors are advertising, building your own display campaign becomes far easier. Match the technology of MixRank with the skills you’ll learn in our Display Advertising course for the ultimate in profitable ad

Friday, July 4, 2014

5 Digital Marketing Courses to Help You Grow Your Business

5 Digital Marketing Courses to Help You Grow Your Business

digital marketing courseThe digital marketing industry is growing at a rapid pace. According to IT research firm Gartner, Inc., digital marketing budgets are expected to rise by upwards of 10 percent in 2014 alone.
Whether you’re interested in marketing your own business or searching for a job in the digital marketing industry, having digital marketing skills has never been more important. Luckily, digital marketing courses make mastering anything from SEO to social media simple.
In this guide, you’ll discover five digital marketing courses that will help you grow your business, expand your career horizons, and find new opportunities to connect with customers and market your business online.
Are you just getting started with digital marketing? Before you start learning SEO or PPC in depth, it’s best to learn the fundamentals. Join over 800 other students in our Digital Marketing Training course to learn the basics of great online marketing.

Learn the fundamentals of SEO

Does your website barely show up in the search results? Without the right amount of on-page and off-page optimization, you’ll never generate any traffic from Google and other search engines.
Search engine optimization (SEO) is the process of optimizing your website to show up for target keywords in Google. If your website sells shoes, for example, your SEO goal could be to rank in the first one to three results for “buy shoes online.”
Like other aspects of digital marketing, SEO is constantly changing. New updates to Google’s search algorithm like Panda and Penguin mean that the SEO world of today is very different from the SEO world of 2012.
Because of this, it’s important to learn SEO from someone that’s been in the industry for a while and understands Google’s recent changes. It’s also vital to learn using an SEO course that’s up-to-date with Google’s latest Hummingbird algorithm update.
Do you want to learn SEO? Enroll in ClickMinded SEO Training and join 1,000+ other students to learn the fundamentals of successful SEO. Freshly updated for 2014, this in-depth course covers all of the latest Google algorithm updates in great detail.

Master PPC and CPM advertising

Don’t have the patience for SEO? While successful SEO campaigns can take years to achieve their goals, you can start generating clicks, leads, and conversions in under an hour using pay-per-click (PPC) advertising.
PPC is a broad term that covers everything from Facebook Ads and Google Adwords to private ad networks and media buying. Once you understand the fundamentals of paid advertising, you’ll be able to manage search, display, and contextual campaigns.
Let’s break PPC advertising down into elements. There’s search marketing, which is similar to SEO. Instead of optimizing your website to rank for certain keywords, you bid for traffic from target keywords using Google’s Adwords Search Network.
Display advertising is a little different. Instead of bidding on traffic from searchers, you’ll bid on traffic from banners on targeted websites. You can order display ads using Google’s Display Network or hundreds of other advertising networks.
Finally, there’s private media buying. Once you’ve become an advanced PPC expert, you can set up your own ad server and buy advertising space directly from website owners. This is an advanced aspect of PPC that you’ll learn more about later.
Do you want to become a PPC expert? Learn the fundamentals of PPC advertising with our Google Adwords For Beginners course. Join over 1,400 other students to learn everything about Adwords, from targeting options to optimized bidding.

Discover social media marketing

With over one billion users, Facebook is a huge source of traffic. Likewise, Twitter and LinkedIn can be powerful tools for marketing your business, finding prospects, or generating traffic for your website.
Although social media might seem like an ‘organic’ form of marketing, there’s a lot more than meets the eye to the average Facebook promotion or viral video. From generating likes to making sales, social media marketing is fairly easy to learn.
The biggest benefit of social media is that it’s remarkably easy to combine with the other elements of digital marketing. You can promote articles on Facebook to boost your SEO, or use Facebook Ads to generate fans and followers with your PPC skills.
Do you want to master social media marketing? Join over 7,000 other students in our Social Media Marketing for Startups course and learn the laws of a successful social media marketing campaign.

Become a growth hacker

Do you want to attract thousands of users to your app passively? Want to master the art of creating shareable content? Growth hacking is the latest and greatest trend in digital marketing, and it’s one of the most valuable skills for marketers to learn.
Growth hacking has been used to attract millions of people to apps like Dropbox and Airbnb, build Facebook’s massive billion-person userbase, and turn companies such as Instagram into multi-billion dollar businesses.
Join more than 1,100 growth hackers and enroll in our course, Growth Hacking: An Introduction. Featuring expert growth hackers from companies such as Facebook, Twitter, and KISSMetrics, it’s an in-depth study of the art of growth hacking.

Study the art of email marketing

Digital marketing hasn’t killed traditional sales – it’s merely transformed it. Direct mail has been transformed into email marketing, and it’s one of the most effective ways to build an audience of loyal, interested customers.
If you run an online business and you aren’t collecting emails, you’re throwing an incredible amount of money away. Adding an email capture form to your website and nurturing your email leads will give you a valuable long-term asset.
There’s more to email marketing than just collecting emails; successful campaigns also require copywriting skills and a mastery of persuasion tactics. While building an email list takes time, the benefits can be absolutely massive.

10 Online Marketing Tools to Optimize Your Business

10 Online Marketing Tools to Optimize Your Business

online marketing toolsWith the right combination of tools, running your online business is a breeze. As an online marketer, tools can take care of repetitive tasks like monitoring your search engine rankings, assessing your advertising ROI, and finding new target keywords.
In this guide, you’ll discover 10 online marketing tools that you can use to manage your advertising campaigns, improve your SEO, optimize your website, and run an efficient, successful, and highly profitable online marketing business.
Before you start selecting tools for your marketing business, you’ll need to prepare an in-depth online marketing strategy. Join over 700 students who have benefited from our Online Marketing Crash Course to learn the basics of generating traffic, leads, and clients.


Google Analytics

When it comes to tracking and monitoring your campaigns, there’s nothing better than Google Analytics. Designed specifically for marketers, Google Analytics gives you a bird’s eye view of your website’s traffic sources, on-site activity, and more.
Using Google Analytics, you can track your conversion rate and learn how effective your online marketing activity is. You can also set up tests to assess the profitability of different landing pages, designs, and more using Content Experiments.
Do you want to become a Google Analytics master? Enroll in our Google Analytics Mastery course to learn how to track visitor activity, improve sales, and create an ultra-profitable website using conversion optimization and Content Experiments.

Trello

Managing a team is one of the toughest aspects of running an online business. Web based project management application Trello makes keeping your team focused on the task at hand effortlessly simple.
Designed from the ground up for online businesses, Trello lets you create projects and assign jobs to different team members. Your freelancers, in-house staff, and VA can keep you updated using to-do lists, real time alerts, and much more.
Are you new to Trello? Learn how to optimize your team’s productivity and get far more done with our Trello Project Management course. In 17 detailed lecture, you’ll learn the basics of managing your online marketing projects using Trello.

RescueTime

As an online marketing professional, staying focused can be a challenge. With major distractions like YouTube and Facebook just a click away, remaining productive isn’t always an easy process.
RescueTime is a time management application that monitors the amount of time you spend using certain applications and websites. As well as providing daily reports on your most used applications, it can block time-wasting websites from your browser.
Perfect for the online professional, RescueTime is a great tool to add to your online marketing toolkit. Combine it with the skills you’ll learn in our Time Management for Entrepreneurs course for the ultimate online marketing productivity boost.

Dropbox

Need to share files with your team? Dropbox makes synchronizing your project files an effortlessly simple process. Built for online collaboration, Dropbox is an ideal tool for collaborating on landing pages, web applications, and marketing campaigns.
Create a new folder and share your marketing plans, source files, or at-work project in real time. Whether you’re coding the next big mobile application or making a new landing page for one of your campaigns, Dropbox is a must-have productivity tool.
Have you never used Dropbox before? Learn the basics of creating shared folders, coordinating online projects, and collaborating with your team in our Introduction to Dropbox course.

HootSuite

Are you a social media marketer? Using tools like HootSuite, you can automate a lot of your social media activity and make managing more than one Facebook, Twitter, LinkedIn, or Instagram account a breeze.
Designed as a total social media management dashboard, HootSuite is a must-have application for any dedicated social media marketer. Join over nine million users to make your social media marketing exponentially easier to track and manage.
Want to learn more about optimizing your social media marketing? Enroll in Social Media Marketing for Business to learn the secrets of reputation management, brand development, and direct marketing using social Facebook, Twitter, and more.

Google Alerts

Sometimes, the best online marketing tools are completely free. Google Alerts make tracking mentions of your business simple. Enter your target keywords and receive daily email summaries of any online discussions related to your business.
Google Alerts can be used for customer outreach, public relations, learning about the needs of your customers, and more. If you create alerts using the names of your key competitors, you can even use Google Alerts to track their marketing activity.
Do you want to master Google’s collection of free online research tools?  Google Cheats will save you much time and wasted energy to master Google’s custom search features to understand your target market and track your competitors.

Basecamp

Keeping track of your online marketing projects doesn’t need to be tough. Basecamp is a beautiful project management application built by 37Signals that lets you track, monitor, and manage every aspect of your ongoing marketing projects.
Create new to-do lists and automatically email them to everyone on your team. Add new accounts for freelancers, contractors, and virtual assistants. Basecamp lets you simplify project management, freeing up more time for your most important work.
Don’t like Basecamp or Trello? Discover four other great project management apps for individuals and online teams with our blog post on project management tools.

Google Keyword Tool

Just like Google Alerts, the Google Keyword Tool is completely free of charge. One of several great built-in features offered to Adwords advertisers, the Keyword Tool can be used to research new target keywords and learn your market’s search habits.
From selecting keywords for your SEO projects to finding out which keywords you should add to your Adwords campaigns, the Keyword Tool is amazingly useful for online marketers. Start using it today to discover new advertising opportunities.
Do you need help finding great keywords for your PPC and SEO campaigns? Join 300 other students in our Keyword Research Made Easy course and discover the secrets to finding high-converting, low competition keywords for PPC and SEO marketing.

Moz

Track your search engine rankings, learn more about your website’s domain and page authority, and spot new SEO opportunities with Moz. This powerful suite of search engine optimization apps is one of the most important tools in any search marketer’s digital arsenal.
Moz includes an analytics application, a competitive analysis tool, an on-page SEO grader, web crawler test, SERP analysis tool, and much more. Built for professional search marketers, Moz Pro is a must-have for running profitable SEO campaigns.
Want to learn more about SEO? Learn the secrets of effective keyword research, on-page optimization, link building, and more with ClickMinded SEO Training. Join over one thousand SEO other students and become a master search engine marketer.

MixRank

Are you launching a display advertising campaign? Learn what your competitors are doing with MixRank – a real-time online advertising intelligence tool. MixRank gives you the ability to spy on your competitors and learn about their advertisements.
From the design of their banners to the websites their ads were last spotted on, this ultra-powerful intelligence tool lets you discover profitable placements and banner designs that your competitors are using to attract customers.
Once you know where your competitors are advertising, building your own display campaign becomes far easier. Match the technology of MixRank with the skills you’ll learn in our Display Advertising course for the ultimate in profitable ad